“This is nothing short of a tectonic social shift when you contemplate the sheer magnitude of the BPO industry of 2014. However, we do not need to wait till 2014 this change is happening right now. It is taking place right in front of us but like an underwater earthquake, it is invisible to us on the shore.

Like an underwater earthquake, it will create a huge upheaval in the old landscape that we today take for granted. And when this trend reaches a critical mass, like an underwater earthquake, it will change our shorelines completely and forever.

This is not a theoretical possibility. It is a reality that is here and now. It is simply not obvious. It is up to us to help this wave along and to build a BPO industry that will not only be a commercial success but will redefine our country.”

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An enthusiastic article about the prospects of the BPO industry and what it means for India.

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